We are a new company, we opened in September. Our bookings are down for sure, however I have hope as I worked for a well established company before going out on my own. They too are super slow for 2011. We located on the Beaches of South Walton in Florida, sooo there may still be some "oil spill" stigma. But our sugar sand beaches are still clean and thankfully remain untouched by this horrific tragedy. SO COME SEE US!!!